Strong2Kin Moov
 | |
Type of site | Digital media outlet |
|---|---|
| Available in | French |
| Founded | 22 January 2018 |
| Headquarters | Barumbu, Kinshasa , Democratic Republic of the Congo |
| Owner | Strong2Kin Group |
| Founder | Jérémie Kabamba |
| CEO | Jérémie Kabamba |
| URL | strong2kinmoov |
| Current status | Active |
Strong2Kin Moov is a Congolese digital media outlet covering music, culture, sports, and entertainment in the Democratic Republic of the Congo. Founded by Congolese media entrepreneur Jérémie Kabamba, Strong2Kin Moov began operating in January 2018 and initially focused on promoting urban musicians and emerging artists.[1][2][3] Its coverage later expanded to gospel music, sports, and other cultural events.[3][4][5] Strong2Kin Moov is part of Strong2Kin Group, which also includes Strong2Kin Gospel and the music company Strong Music LTD.[4][3] It is headquartered in Barumbu, Kinshasa.[6]
History
[edit]
Strong2Kin Moov was established on 22 January 2018 in Barumbu, Kinshasa.[3][6] The outlet initially operated through a Facebook page and focused on urban music popular among younger Congolese audiences. Its initial objective was to give greater exposure to emerging musicians, particularly artists from disadvantaged quarters who received limited coverage from established media.[3][4] Recalling the outlet's early difficulties, Kabamba said, "I did not have an office", explaining that he frequently worked from a graphic designer friend's office and, because of power outages at home, from restaurants where he could charge his devices.[3] Strong2Kin Moov's initial reliance on Facebook was attributed to the platform's popularity among young Congolese users and the relatively high cost of internet access in the country.[3]
During 2018, Strong2Kin Moov expanded its presence to Instagram, YouTube, and Twitter. In 2019, it launched its website to provide more extensive cultural coverage, including feature stories, artist profiles, interviews, and reports.[3][4] The outlet subsequently expanded its editorial staff, adding writers covering music, sports, and cultural events. In March 2020, it expanded to TikTok with short-form entertainment content and later increased its YouTube programming featuring emerging Congolese artists.[3][4] Strong2Kin Moov also established Strong2Kin Gospel, a division focused on gospel music and Christian entertainment, separating this content from its coverage of secular popular music. In July 2021, Strong2Kin Group launched Strong Music LTD, a music company focused on emerging Congolese artists; by 2022, it had signed K2 Shab's and Exauss Feeling.[3][4] Radio Okapi subsequently described Strong2Kin Moov as a platform promoting emerging Congolese artists.[5]
Organization
[edit]Strong2Kin Moov is headed by founder and chief executive officer Jérémie Kabamba and operates as part of Strong2Kin Group, alongside Strong2Kin Gospel and Strong Music LTD.[3][4]
Strong2Kin Moov publishes cultural news, interviews, profiles, feature articles, and audiovisual content, primarily aimed at young Congolese audiences.[3] In 2022, Kabamba said that increasing competition among Congolese digital media outlets had led Strong2Kin Moov to focus on maintaining a distinctive editorial identity.[4] He also announced plans to establish a television channel focused on young Congolese professionals in music, culture, sports, and event production.[3][4]
References
[edit]- ↑ "Strong2Kin Moov, le média au cœur de la culture urbaine rd-congolaise" [Strong2Kin Moov, the Media Outlet at the Heart of Urban Culture in the DRC]. Eventsrdc.com (in French). 22 January 2020. Retrieved 1 September 2026.
- ↑ Insiwe, Christel (25 January 2019). "RDC: Strong2Kin Moov, un média qui entend promouvoir la culture congolaise" [DRC: Strong2Kin Moov, a Media Outlet Seeking to Promote Congolese Culture]. 7sur7.cd (in French). Kinshasa, Democratic Republic of the Congo. Retrieved 1 September 2026.
- 1 2 3 4 5 6 7 8 9 10 11 12 13 "RDC: Strong2kin Moov veut se positionner comme une vitrine de la culture congolaise" [DRC: Strong2kin Moov aims to position itself as a showcase for Congolese culture] (in French). Kinshasa, Democratic Republic of the Congo: Actualite.cd. 23 January 2019. Retrieved 2 September 2026.
- 1 2 3 4 5 6 7 8 9 "Strong2Kin Moov, l'un des médias congolais qui contribuent à la promotion de la culture congolaise" [Strong2Kin Moov, One of the Congolese Media Outlets Contributing to the Promotion of Congolese Culture]. Beto.cd (in French). 13 June 2022. Retrieved 1 September 2026.
- 1 2 "Strong2Kin Moov une plateforme au service de la jeune scène musicale de RDC" [Strong2Kin Moov, a Platform Serving the DRC's Emerging Music Scene] (in French). Gombe, Kinshasa: Radio Okapi. 1 June 2022. Retrieved 1 September 2026.
- 1 2 "A propos" [About us] (in French). Barumbu, Kinshasa: Strong2kin Moov. Retrieved 1 September 2026.