Talk:Coty/Archives/2017

(Redirected from Talk:Coty (beauty company)/Archives/2017)
Latest comment: 6 years ago by Anachronist in topic Update to Coty's Intro


Update to Coty's Intro

We would like to request edits to the intro copy of the Coty page as the information is out of date since Coty's merger with Procter & Gamble Specialty Beauty Brands (completed Oct 2016). Since then, Coty has substantially changed its organization focus and structure which is described in its boiler plate. Please see the latest version in our dividend press release. [1]

I would like to specifically call out the following:

-The intro text identifies Coty as a "North American beauty products manufacturer". Coty is, in fact, a Global Beauty Business with operations in over 150 countries. [2] [3]

-Today, our main products include not only fragrances, color cosmetics, skin and body care- but also hair care which is a significant part of our portfolio. [4]

-We no longer refer to "power brands" and in our new portfolio, our biggest brands include COVERGIRL, Max Factor, Rimmel, Sally Hansen, adidas, Calvin Klein, Hugo Boss, Gucci, Burberry, and Wella Professionals. [5]

It is worth pointing out the new Coty has a very distinct purpose to celebrate and liberate the diversity of consumers' beauty. As a key part of the new organization, this would be notable to include in the introduction paragraph. [6] [7] [8]

CotyCorporate (talk) 23:16, 5 December 2017 (UTC)

References

Incorporated above suggestions except for the last one, which is more promotional than relevant to an encyclopedia. Wikipedia isn't a marketing or publicity platform, after all. ~Anachronist (talk) 23:44, 6 December 2017 (UTC)