Talk:Diversification (marketing strategy)
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Ansoff
editThe Ansoff Matrix is a good visual tool to use when considering to develop a company’s market. This tool allows teams to exam the existing product, proposed new products and the market development. — Preceding unsigned comment added by 80.189.103.145 (talk) 07:47, 1 July 2011 (UTC)
Second Vote for Ansoff Explanation
editThe Ansoff Matrix, or Ansoff Product/Market Grid is an industry standard in business strategy and marketing. Ideally it should have its own article. It is an incredibly useful tool with many books featuring it as a central theme. It is used everyday in business. I have created a user page for it which I will submit for publishing if the Ansoff Grid has not been elaborated upon, and/or given its own page within a few months. Although it will not have much of anything there just yet, you may give me your suggestions or add to it here: User:W3bj3d1/Ansoff Product-Market Grid