Talk:Marketing of off-label use

Starting this article

I established this article by copy/pasting the

• "Controversies" section of Off-label use in April 2017

into this article to establish it.

Here are some of the challenges which I was trying to address in doing this -

• The off-label use article was heavy on talking about marketing, so I wanted to put these sections here to be able to better manage that article
• "Marketing of off-label use" is its own WP:Notable concept, with hundreds of papers on the topic
• There is List of off-label promotion pharmaceutical settlements, which are all cases of "Marketing of off-label use". Mingling those articles with "off-label use" again puts too much weight in that article, but also, that list needs backing of a Wikipedia article to put it into better context so this article can do that
• There are other articles, like Pharmaceutical marketing, which need to mention "off-label use" but it makes more sense to have one article at the intersection of those topics than to have longer explanations of the intersection in both articles. If the same summary content appears in both places, then that would fork the discussion when it could be centralized here.
• I expect expansion of the concept. For example, every court case in "list of off-label settlements" is notable and has many publications describing it. This could become a family of dozens of articles without much work and it needs a center.

I know this is not polished now but I needed someplace to begin and here we are. I do feel like this was hasty but I also think enough is here to leave this as a stand-alone article. Blue Rasberry (talk) 14:57, 3 April 2017 (UTC)

Creation of new category

I just made Category:Drug advertising. Please see Category talk:Drug advertising for a discussion of that name. I put this article into that category. Blue Rasberry (talk) 15:09, 3 April 2017 (UTC)

External links modified

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• Added archive https://web.archive.org/web/20070104054930/http://www.cafepharma.com/quitam.asp to http://www.cafepharma.com/quitam.asp
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• Added archive https://web.archive.org/web/20111126153533/http://www.wileyrein.com/public_document.cfm?id=29621 to http://www.wileyrein.com/public_document.cfm?id=29621

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