Talk:Smaato

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Edit request for Smaato profile

Latest comment: 3 years ago3 comments3 people in discussion

Moved from User talk:EkaterinaVagner

– Z1720 (talk) 01:23, 7 May 2021 (UTC)Reply

This edit request by an editor with a conflict of interest has now been answered.

Please change the introduction/ company description as it doesn't correspond to reality anymore (after the company was sold and founders have no relationship to it- Ragnar Kruse and Petra Vorsteher should not be mentioned, as well as the company became an ad tech platfrom & ad server, it is not mobile platform anymore, also the number of employees changed but Smaato doesn't want it to be published, also there is no office in Berlin, but there is a new one in Beijing.

Taking this all into consideration, could you please change this passage:

"

Smaato is a global real-time advertising platform for mobile publishers and app developers, with more than one billion monthly mobile users.^[1] Smaato focuses on the monetization of mobile apps and connecting advertisers to in-app ad inventory. This technology enables app publishers to keep their apps free for users.

The company was founded in 2005 by Ragnar Kruse and Petra Vorsteher. The name Smaato comes from the Japanese word for "smart."

Smaato is headquartered in San Francisco, California. There are additional offices in New York, Hamburg, Berlin, Singapore, and Shanghai, with over 190 employees from more than 40 different countries.^[2] "

to this:

"

Smaato is a digital ad tech platform and free ad server for publishers and marketers. Smaato lets publishers bring their first-party data and manage display, native and OTT/CTV and video inventory on one self-serve platform. This technology enables publishers to keep their content free for users. ^[3] The company was founded in 2005. The name Smaato comes from the Japanese word for "smart." Headquartered in San Francisco, California, Smaato has additional offices in New York, Hamburg, Beijing, Singapore, and Shanghai.

"

EkaterinaVagner (talk) 18:43, 4 May 2021 (UTC)Reply

The edit request in its present form is not implementable because request 1 is suffering from promotional wording and not complying encyclopedic tone. Example of promotional phrases -with more than one billion monthly mobile users, global real-time advertising platform. For request 2, we need independent, reliable coverages as the references. Company press releases are not independent reference. Closing as not done

. Chirota (talk) 00:02, 8 May 2021 (UTC)Reply

References

^ "Smaato integrates with Amazon Publisher Services". Mobile Marketer. Retrieved 2019-06-11.
^ Preuß, Olaf (2018-07-15). "Mobile Werbung von Smaato: weltweit auf 1,1 Milliarden Handys". Retrieved 2019-06-11.
^ "Smaato's Digital Ad Tech Platform". Retrieved 2021-05-04.

Add topic

[1] "Smaato integrates with Amazon Publisher Services". Mobile Marketer. Retrieved 2019-06-11.

[2] Preuß, Olaf (2018-07-15). "Mobile Werbung von Smaato: weltweit auf 1,1 Milliarden Handys". Retrieved 2019-06-11.

[3] "Smaato's Digital Ad Tech Platform". Retrieved 2021-05-04.

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