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Verified Audit Circulation is notable as an innovator in circulation auditing, being the first company that was founded and dedicated to auditing a new emerging category of publications--controlled (free) circulation newspapers and magazines.
More recently, Verified Audit expanded its services by offering a new category of circulation audit, the integrated audit report. FOLIO: magazine, the most influential magazine in publishing, found this new report type notable enough to do two separate articles about it. They also noted that a large competitor of Verified Audit Circulation had been unable to offer this service and had therefore lost a major client to Verified.
Though these facts were pointed out in the article, I think I erred in not making clear their notability, so I have revised the article with the intent of accomplishing this.
Verified has also been an innovator in devising delivery-verification services for publications and products delivered to the home, though I have not yet been able to procure a third-party reference attesting to this.
I will also devote more research into other forms of notability at Verified Audit Circulation and add this information to the article.
Thanks for taking this information under consideration.
Seandalytx (talk) 15:10, 30 August 2011 (UTC)seandalytx