Template:Did you know nominations/Revant Himatsingka
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Revant Himatsingka
- ... that an Indian social media influencer's viral video on the sugar content of a children's "health drink" compelled its parent company to slash sugar by almost 15%?
- Source: "In addition, Bournvita reduced added sugar by a massive margin of 15% in their product." - https://www.freepressjournal.in/brandsutra/sweet-victory-of-a-one-man-army
"the brand has now reduced the quantity of added sugar by 14.4 percent.", "Previously, the Bournvita product contained 37.4 grams of added sugar per 100 grams of powder. The revised formula has a reduced sugar content of 32.2 grams per 100 grams." - https://www.indiatoday.in/trending-news/story/bournvita-reduces-added-sugar-content-after-backlash-influencer-calls-it-big-win-2480239-2023-12-25
"Cadbury reduced the quantity of added sugar in Bournvita by 14.4 percent in December 2023" - https://thebetterindia.com/350012/revant-himatsingka-food-pharmer-nutrition-ingredient-list-read-label-padhega-india-mumbai/
- Reviewed:
- Comment: I think this is quite an interesting feat on the part of the influencer that a viral video was able to get Cadbury to reduce added sugar in Bournvita (marketed as children's health drink in India) by almost 15%, even as they sent legal notices and filed lawsuits against him. Also, I am new to DYK, and not sure if the hook could be made better than this. Thanks!
Moved to mainspace by CX Zoom (talk).
Number of QPQs required: 0. Nominator has fewer than 5 past nominations.
—CX Zoom[he/him] (let's talk • {C•X}) 20:22, 26 October 2024 (UTC).
- Not a review. Just noting that you could use this new infobox image for an image hook. Bremps... 07:15, 30 October 2024 (UTC)