Tesco Direct was a shopping catalogue and website operated by the British supermarket chain and retailer Tesco. It was supplying non-food goods such as homeware and consumer products with delivery or in-store collection through collection points in Tesco stores.[1] It was run in competition with Argos and Amazon.[2] Its final catalogue was published and printed in 2012.

Tesco Direct
Type of site
Online retailer
Available inEnglish
OwnerTesco
URLwww.tesco.com/direct
CommercialYes
Launched2006
Current statusClosed

Tesco Direct opened in 2006 and ceased trading on 9 July 2018.[3] When it closed it employed around 500 people.[4] Tesco described the loss-making service as having “no route to profitability” when announcing the closure.[5] Citing high costs of marketing and fulfillment for the service as responsible for the failure.[6]

References

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  1. ^ Tran, Mark (30 August 2006). "Tesco to launch non-food delivery service". the Guardian. Retrieved 31 August 2018.
  2. ^ Christie, Sophie (22 May 2018). "Tesco admits defeat against Amazon as it closes Tesco Direct, putting 500 jobs at risk". The Telegraph. Retrieved 31 August 2018.
  3. ^ Wood, Zoe (22 May 2018). "Tesco shuts its non-food website, Tesco Direct". the Guardian. Retrieved 31 August 2018.
  4. ^ "500 Tesco website jobs under threat". BBC News. 22 May 2018. Retrieved 31 August 2018.
  5. ^ Frank, Knight. "Tesco Direct — Death of E-commerce and Online Retailing?". www.knightfrank.co.uk. Retrieved 31 August 2018.
  6. ^ Narwan, Gurpreet (23 May 2018). "Lossmaking Tesco Direct website to be scrapped". The Times. Retrieved 31 August 2018.