TestFreaks is a product review aggregator, meaning that both expert/professional- and user reviews are aggregated from thousands of sources in many different languages using an advanced backend system.[1]
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Company type | Private |
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Industry | Digital Marketing Review Website |
Founded | 2007 |
Founders | Kristofer Arwin Magnus Wiberg Martin Alexanderson |
Headquarters | Stockholm, Sweden |
Key people | Johan Hedberg (CTO) Sean Creech (CRO) |
Services | Aggregated reviews User reviews Review data API Review widget Q&A widget |
Number of employees | 15 |
Website | www |
The consumer website TestFreaks was a review site launched 2007[2] in several different languages.
History
editTestFreaks was launched in 2007 by the former Founders of PriceRunner, Kristofer Arwin, Magnus Wiberg, and Martin Alexanderson. Northzone, an investor in PriceRunner, also invested in TestFreaks.[3] It was envision and as a test site and community, drawing inspiration from YouTube, Myspace, Last.fm and Wikipedia.[4] The financial model was based on compensation when users clicked on links to other sites.[5]
References
edit- ^ "PriceRunner founders to launch 'Test Freaks' — Today's Top Stories". Archived from the original on 2011-07-19. Retrieved 2011-04-13. TestFreaks to launch
- ^ Olsson, Björn Anders (18 May 2007). "Prylfantasten redo för nästa steg". Dagens Industri (in Swedish). pp. 36–37.
- ^ Carlbom, Torbjörn (23 May 2007). "COME BACK!". Veckans Affärer (in Swedish).
- ^ Svanell, Adam (24 April 2007). "Freaks får ny sajt". Svenska Dagbladet (in Swedish). pp. 3 B.
- ^ Leijonhufvud, Jonas (5 September 2008). "Testsajt söker kvinnor". Dagens Nyheter (in Swedish). p. 38.