Theisen's is a regional retail chain of 21 stores in Iowa and 3 stores in Wisconsin. The company headquarters are in Dubuque, Iowa. Theisen's stores sell hunting and fishing equipment, appliances, houseware, automotive goods, apparel, household hardware, lawn and garden supplies, paint, pet supplies, sporting goods, farm and ranch supplies, livestock feed, and tools.
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![]() Theisen's Retail Store in Sparta, Wisconsin | |
Theisen's | |
Company type |
|
Industry | Retail |
Founded | 1927 |
Founders | Leo and Kathryn Theisen |
Headquarters | Dubuque, Iowa, USA |
Number of locations | 24 (2023) |
Key people | Tony Theisen (CEO & President) |
Products | Clothing, footwear, housewares, lawn & garden, farm equipment, automotive, sporting goods, hunting fishing, toys |
Revenue | ![]() |
Owner | Theisen family |
Number of employees | 1,200 (2022) |
Website | Official website |
History
editTheisen's was founded in 1927 as Theisen Battery & Electric by Leo and Kathryn Theisen, and was located on 8th Street in downtown Dubuque, Iowa. In 1948 the company became the Theisen-O'Neill Tire Company, before being known as Theisen Distributing, and then assumed its current name of Theisen Supply, Inc.
Theisen's, in recent years in a few locations has also been known for its popcorn machine, for shopping customers.
Initially based in Dubuque with one store, the company opened a second store in Maquoketa, Iowa in 1957. During the 1960s and 1970s the company opened additional stores in Anamosa, Dyersville, Tipton, DeWitt, and Monticello. In 1979 Theisen's left the 8th Street store, moving the retail operation to its current location on Dodge Street (US Route 20). In recent years the company has expanded to new locations, such as Marshalltown, Charles City, Indianola and Cedar Rapids, relocated several stores to larger facilities, and built an addition on to the Dubuque store.[1]
In 2016, Brannon Dixon was named president. Later, Chris Theisen assumed role of President and CEO. On July 1, 2024, Tony Theisen was named President and CEO as Chris Theisen transitioned to Chief Community Officer. [2]
A New Theisen's Experience
editOn January 28th 2024, Theisen's marketing team sent out an email promising that "A New Theisen's Experience Awaits!"[3] along with a countdown timer for two days. On Tuesday, January 30th 2024, visitors were greeted with a new website that enhanced the user experience.
References
edit- ^ "Theisen's – About Us". Theisen Supply, Inc. Archived from the original on 2008-02-17. Retrieved 2008-03-30.
- ^ "Dixon named outside president for Theisen's Home Farm Auto". Vinton Newspapers. Aug 19, 2016. Retrieved 2019-11-17.
- ^ "Countdown Alert: A New Theisen's Experience Awaits!". deal.town. Jan 28, 2024.