Marketing research

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Marketing research is the process to do something research about the market.For example i want to open the new business than i have to do the marketing research.What do they want in this area or in the world.If we research about the apple phone,most of people want to buy the apple phone but why couldn't they buy this phone, if we research,we can know what is the problem,may be very expansive so people can't afford or not be very durable. So marketing research is very important in the world.What the people want.Because now a days are very competition.So we have to take market with their desire.

How can we take marketing research?

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First of all we have to take decision.What about we are doing the marketing research.Make the question about in this subject and we have to go to the public, ask these question and take the answer.From this answer we have to take decision.For example we have some questionnaire.

Questionnaire for Hilton hotel

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  • Did you go to hilton hotel?

0 Yes 0 No

  • Which hotel do you like to go in the holiday or in the trip?

0 Hilton hotel 0 Hilton park hotel 0 Hotel inn 0 Four season hotel

  • What do you feel Hilton hotel's quality of food?

0 Very good 0 Good 0 Not bad 0 Not good

  • What do you think about our service?

0 Very good 0 Good 0 Not bad 0 Not good

  • Do you like our car parking place?

o Is good 0 Not in right place 0 Very small o Not secure 0 Don't have good lighting

  • What do you think about our hotel's rooms?

0 It's best 0 It's good 0 Not clean 0 Not good bed 0 Not good bathroom

  • What do you say about front office?

0 Good 0 It's okay 0 Not very good. 0 Normal 0 Not good