User:Lorecavi/Piemonte Agency for Investments, Export and Tourism

Piemonte Agency for Investments, Export and Tourism
Formation2006
Legal statusPublic Consortium
Headquarterscorso Regio Parco 27/29, 10152 Torino Italy
Region served
Piemonte
Leadership
Chairman Camillo Venesio
WebsitePiemonte Agency

Piemonte Agency for Investments, Export and Tourism is the public body in charge of the internazionalition of Piemonte territory. Piemonte Agency main activities and institutional goals are:

  • supporting and aiding companies that want to locate in Piemonte
  • matching the local production offer with the needs expressed by international markets
  • promoting abroad Piedmontese wine, food and specialties
  • promoting the region’s tourist resources in the world
  • training human resources on key subjects related to international trade and commercial strategies.

Piemonte Agency Foundation

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Piemonte Agency HQ in Torino, Italy

Piemonte Agency was founded in 2006 by Piemonte Region and Unioncamere Piemonte (the Union of Chambers of Commerce of Piemonte), in conjunction with business associations and the academic world, to strengthen the international role of the area and its potential. It was the first Italian institution bringing together all activities carried out by pre-existing local organizations operating for the internationalization of the territory:

  • Centro Estero Camere Commercio Piemontesi (support to the international business relations development of local SMEs)
  • ITP, Invest in Turin and Piedmont
  • Consorzio Piemontese di Formazione (managerial training programmes on international trade for both Italians and foreigners)
  • MKTP (planning and layout of location marketing strategies)
  • all international activities run by IMA (Agroalimentary Marketing Institute) and by ATR (Regional Agency for Tourist Promotion).

Members

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Promoting members are Piemonte Regional Government and Unioncamere Piemonte (Union of Piemonte Chambers of Commerce).

Other members are: all the Chambers of Commerce of Piemonte, the Chamber of Commerce of Aosta, local bodies as Torino City Council, Torino Province Council and the Association of Piemonte Provinces, Piemonte Universities (Polytechnic University of Turin, University of Torino, University of Alessandria, Novara and Vercelli), trade association as ABI (National Banks Association), Casartigiani Piemonte (Piemonte Craftsmen Association), CNA Piemonte (Piemonte Confederation of Small Business and Craft Firms), Coldiretti (Regional Agricoltural Association), Confapi Piemonte (Confederation of Small Enterprises Association), Confartigianato Piemonte (Handicraft Federation), Confcommercio Piemonte (General Confederation of Trade, Tourism, Services and SMEs), Confindustria Piemonte (Federation of Employer's Association).

International Network

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Piemonte Agency International Network is aimed at promoting the development of business between Piemonte and foreign countries. The network guarantees interlocutors information on the region and the opportunities it offers and encourages industrial, commercial and technological cooperation. It includes the Regional Government field offices (in Argentina, Bosnia and Herzegovina, Brazil, China and South Korea) and the Business Cooperation Desks supported by the Torino Chamber of Commerce (in Albania, Bulgaria, Czech Republic, Hungary, Latvia, Poland, Romania, USA, Brazil, Peru, India, Morocco, Turkey and Qatar). A special network made up by agreements with consultancy firms is dedicated to marketing Piemonte and attracting investments (UK, Germany, Belgium, France, India).

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