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1. Introduction:
Young Bird Plan is a design competitions. With the aim of helping young architects and designers turn their ideas into a reality, the Young Bird Plan acts as an Interactive platform for connecting the creative industries and establishing professional and sustainable altitudes towards development in China. [1]
2. Young Bird Plan [DNA]:
Construction The competition focuses on implementing the works rather than finishing on papers. It enables contests to have an opportunity to build their first work. Not only does its complete regime ensure high caliber, it also offers participants more experience.http://www.domusweb.it/content/domusweb/en/news/2015/06/05/young_bird_plan_.html
Mentor’s Guidance Active on the frontline of architectural practice, the mentors, most of whom has overseas education or cultural background, have exerted a huge impact on the society and won plaudits within the industry, with their outstanding works and concepts. http://www.domusweb.it/content/domusweb/en/local-editions/2014/04/23/china.html
Interdisciplinary Jury The competition has a six-member jury panel. The organizer has long adhered to the principle that it should be multidisciplinary (spanning the fields of culture, finance, real estate, media, manufacturing, etc.), allowing the judges to review the finalist works from the perspective of decision makers in diverse segments. http://www.domusweb.it/content/domusweb/en/local-editions/2014/04/23/china.html
3. Founder:
Isa Ye, The Founder of YoungBird, who is former executive publisher of Domus China and producer of a number of customized publications such as Green, a quarterly magazine, d-plus and New Impression, with a bachelor’s degree in design and marketing and a master’s degree in economics. Before embarking on her career in the design and media sector, she had had three jobs in the consulting, manufacturing and fashion media industry.