PANDIRI HARSHA BHARGAVI
                        Assistant Director (Public Relations)
                        National Gallery of Modern Art,Ministry of Culture,  Government of India,   New Delhi. 



Academic Qualification:

Doctorate in Communication and Journalism from Osmania University, Hyderabad under the supervision of Prof. K. Nageswar, Associate Professor, OU on Role of Television in Promoting Farm Programmes

Qualified UGC-NET in 2011 in Communication and Journalism

Two-year Post Graduation Diploma course in Human Rights from The Indian Institute of Human Rights, New Delhi through Distance mode.

One year Diploma in Media Laws from Nalsar University, Hyderabad

Masters course in Communication and Journalism from Sri Padmavathi Mahila (Women’s) University, Tirupati during 2005 – 2007 (GOLD MEDAL)

B.Com Advertising & Marketing from Loyola Academy, Secunderabad during 2002 - 2005.

Intermediate with Civics, Economics & Commerce (C.E.C.) from NRM Junior college, Housing Board, Moula-ali during 2000 -2002.

Schooling from Atomic Energy Central School, Hyderabad completed in March 2000


Work Experience:

Working as Public Relations Officer, National Gallery of Modern Art, New Delhi from October 26th, 2021 on deputation. And attached to the Hon’ble Union Minister’s Office (Tourism, Culture and DoNER) for handling media relations.

Worked as Assistant Director, State Information Centre, Telangana State, New Delhi from November 14th, 2019 to October 25th, 2021.

Worked as Chief Public Relations Officer, Office of Director General of Police on deputation from April, 2017 to November, 2019.

Worked as Public Relations Officer, Information and Public Relations Department, Government of Telangana from 2016 on deputation in the Department of Horticulture in the post of Horticulture Officer, Rangareddy District.

Worked as Divisional Public Relations Officer, Information and Public Relations Department, Government of Telangana from 2013 posted in the erstwhile Vikarabad Division, Rangareddy District.

Worked as Assistant Public Relations Officer, Information and Public Relations Department, Government of Telangana from 2008 posted in the erstwhile Mahabubnagar District and worked on deputation in Publicity Cell, Secretariat. Also on deputation in Department of Culture.

Worked as Lecturer in Communication and Journalism, Advertising for Loyola Academy, Secunderabad from 2007- 2008


Achievements:

PAPER PRESENTATIONS AND PARTICIPATION

International Level Presented a research paper on “Growing up with Video Games: Experiences of Children” at the International conference on ‘Children and New Media’ on 7th and 8th February 2007 at Holy Cross College, Tiruchirapalli, Tamilnadu, India. Presented research paper on “Implementation of E-POS And Aadhaar Enabled Fertilizer Distribution System; A Case Study of Rangareddy District, Telangana State” at international conference on Media and Communication Studies from March 02 – 04, 2017, at Amity University, Jaipur, Rajasthan, India. And the Article published in Amity Journal of Media and Communication Studies, Volume 7, Number 1, Jan- June, 2017. National Level

Presented a research paper on “Responsible Tourism -- Challenges of Telangana State Police” at National Media Management Conference on Communicating Tourism: Media, Soft Power and Management powered by In-Depth Communication held at St.Xavier’s College, Kothavara, Vaikom Kerala State on 16th November, 2019. Presented a research paper and published as book chapter on “Horticulture Schemes after the formation of Telangana State: A case study on emergence of Centre of Excellence, Jeedimetla as Self-Sustainable Unit” at National Seminar on “State Division, New Governments and Policy Regimes” held at OUCIP, Seminar Hall, Osmania University, Hyderabad on 22nd and 23rd, March, 2017 Presented a research paper and book chapter yet to be published on “Diffusion of Polyhouse Technology: Experiences of Telangana State SC and ST farmers” at the National Seminar on Social Policy and Ambedkar Ideology held at Nagarjuna University in collaboration with Dr. Ambedkar Foundation, Ministry of Social Justice and Empowerment, GOI, New Delhi on March 22, 2017 Submitted a research paper and yet to be published in a Journal on “Polyhouse Farming as Rural Entrepreneurship: Experience of Telangana State Polyhouse

Farmers” to the National Seminar on Make in India, held in Jharkhand University, Ranchi, March 18, 2017 Presented a research paper on “Comparative analysis on usage of Social media among print and Electronic media Journalist’s working in Hyderabad, Telangana State” at the UGC National Seminar on “Cultural Studies” held during 24-25 March, 2017 at Sri Padmavati Mahila Visvavidyalayam, Tirupathi, AP. Submitted a research paper/ chapter titled 'Telangana dialect in Tollywood Films: Its Emergence to Box Office Hits ' has been reviewed and accepted for publication in a book chapter (The Paradigm Shift in Indian Cinema: Concepts and Applications) edited by Dr. Neha Jingala, Delhi University.

AS A STUDENT National Level

Participated in All India NSS Republic Day Parade Camp, New Delhi from 1st to 31st January, 2006 organised by the Ministry of Youth Affairs and Sports, Government of India.

Participated in Pre-Republic Day Parade Camp from 13-10-05 to 22-10-05 at Sri Kalahasti, Chittoor (dist.), A.P. organized by the Ministry of Youth Affairs and Sports, Government of India.

Participated in National Integration Camp organized by NSS from 21 to 27 February, 2006 at Ginni Devi Modi Girls (PG) College, Modinagar(U.P.)

Won First prize in Ex-tempore and Essay writing and Second Prize in Group Singing in National Integration Camp organized by NSS from 21 to 27 February, 2006 at Ginni Devi Modi Girls (PG) College, Modinagar(U.P.)

Participated in the Legal Literacy programme jointly organized by National Legal Services Authority and National Service Scheme, New Delhi in 2006.

State Level

Won third prize in Tribal Dance (Dhimsa) in South Zone Inter-University Youth festival during 27-31st December 2006 Got 3 rd prize in Elocution conducted by Directorate of Field publicity (Govt. of India) Participated in Folk dance programme at People’s Plaza in Youth Employment Summit in year 2004







University Level

Received Gold Medal with a Certificate of First Rank in Master’s Course in Communication and Journalism from Sri Padmavathi Mahila (Women’s) University, Tirupathi during 2005 – 2007 Received Best Outgoing Student Award for the academic year 2006-2007 from Sri Padmavathi Mahila(Women’s) University

Received Best NSS Volunteer Award for the academic year 2005 – 2006 from Sri Padmavathi Mahila(Women’s) University

Served as Students Union Chairperson for the academic year 2006-2007 of Sri Padmavathi Mahila(Women’s) University.


Research Experience

The research experience as part of graduation, postgraduate and doctoral studies, I was doing independent research studies on specific issues. The details are also mentioned in the Publication section. A study on the “Advertising and Marketing Strategies Adopted by Political Parties in Andhra Pradesh During the Elections 2004” was done as partial fulfillment of Bachelors Degree in Commerce (Advertising and Sales Promotion) under the Guidance of K.V. Rama Devi from Loyola Academy under Osmania University, Hyderabad.

A study on “Growing up with Video Games ; Experiences of Children" was done to present research paper at the International Conference on “ Children and New Media” on 7th and 8th of February 2007

Associated with the UGC-SAP Research project on “Status of Women Journalists in South India” under the Department of Communication and Journalism, Sri Padmavathi Women's University, Tirupati

A study on “Kalamkari : Its Exquisite Art” was done to complete the Documentary produced as partial fulfillment of Masters degree in Communication and Journalism from Sri Padmavathi Women's University under the guidance of Prof. M.V. Ramanamma.

Guest Faculty Experience

Was associated as guest faculty with

Loyola Academy, Alwal, Secunderabad, Hyderabad. Telangana State Police Academy, Hyderabad Bureau of Police Research and Development, Central Detective Training Institute, Hyderabad. Department of Communication and Journalism, Osmania University, Hyderabad Government Degree Colleges having Journalism and Public Relations as courses.




Membership

Nominated as Treasurer, Public Relations Society of India, Delhi Chapter. Life member of Public Relations Society of India, Hyderabad. Associate Member of South Asian Correspondents Foreign Press Club, New Delhi.

Work Experience Interaction with media personnel and maintaining Media Liaoning Preparing Media notes and Press releases in both English and Telugu Languages Handling crisis communication Dealing with administrative work Preparing communication material Taking photographs and Editing them for media Briefing the media on the major occasions Coverage of field programmes Quick in updating media on social network Organizing press tours, assisting media for coverage of programmes Media liaison for 2-day Workshop on International OECD Seed certification on 30th Nov, 2016 Media liaison for the 5-day workshop on International Standards Testing Association Based Seed Sampling, purity and Germination held in The Park Hotel, Raj bhavan road from 5th to 10th December, 2016 Hyderabad involving 33 lectures on seed quality standards and assessment. Contributed to the coffee table book of Telangana State Police Department named “Friends in Uniform” published in 2017 Coordinated as local Nodal Officer for Telangana State representation in Tableau in Republic Day Parade, 2020.

SEMINARS, WORKSHOPS AND TRAINING

Nominated and participated in 1st Special Training programme for Officers of States/Union Territories on Economic & Commercial Diplomacy from 4th January to 8th January, 2021 organised by the Ministry of External Affairs in Sushma Swaraj Institute of Foreign Service. Participated in a three day training programme on Disaster Communication- crowd management in Public events, Heat wave communication in MCHRD, Hyderabad in 2014. Organised Press tours for the field visit of successful farmers in Rangareddy District. Organised photo exhibition and Awards exhibit with a theme on Friendly Policing Initiatives at the Telangana State Police Officers Conference held in HICC, 2017 Organised a two –day workshop with the theme “Reinventing Police Public Relations” in the Police Academy on June 29th and 30th, 2017. Organised Educational tour for Media personnel to Kaleshwaram project in March 2018. Organised a one day workshop on “Know your 29th State” for all the States Information Officers working in Delhi at Telangana Bhavan, New Delhi on 22nd December, 2020. Participated as a guest speaker of the day in Session 12 on Government Information and Public Relations at the online PR Mass Communication Orientation programme for students organized by the Public Relations Society of India on 12th October,2021.

Publications

An article was published in the Education Plus supplement of The Hindu newspapaer on May 15th, 2006. A book review was published in the Journal of Academy of Juridical Studies in Vol.2, No.1 in August 2006 A research article published in Amity Journal of Media and Communication Studies, Volume 7, Number 1, Jan-June, 2017 on “Implementation of E-POS And Aadhaar Enabled Fertilizer Distribution System; A Case Study of Rangareddy District, Telangana State” at international conference on Media and Communication Studies from March 02 - 04 2017, at Amity University, Jaipur, Rajasthan, India. A research article on Comparative analysis on usage of Social media among print and Electronic media Journalist’s working in Hyderabad, Telangana State published in IUJ Journal of Management, Vol.06, No.1, May 2018. Contributing articles to the In house magazines Telangana, published by Information and Public Relations Department and Suraksha, Published by Telangana State Police Department. Book chapter on Analysis of Horticulture schemes implemented before and after Telangana state. Further the study was on emergence of Center of Excellence for fruits and vegetables in jeedimetla as self sustainable unit in a book New States and Policy Regimes published by Center for advanced Studies, Osmania University in 2019. A book chapter titled 'Telangana dialect in Tollywood Films: Its Emergence to Box Office Hits ' is published in the book titled “The Paradigm Shift in Indian Cinema: Concepts and Applications” edited by Dr. Neha Jingala, Delhi University and et al. Articles titled Ramappa- an engineering marvel and Bathukamma- An amalgamation of beauty and culture, an interview with the parliamentarian on Green India Challenge is published in Namaste Bharat Magazine catering to the NRI population in the issues of August, September and October, 2021. Regular contribution to newspapers like The Hans India English daily, Andhra Jyothi Telugu Daily, Millennium post, The pioneer and magazines also. Published a research paper on “Polyhouse farming as rural entrepreneurship: Experience of Telangana state polyhouse farmers in The IUJ Journal of Management, The ICFAI University, Jharkhand in November, 2018.

Specializations:

Handling SLR (Single Lens Reflex) Still camera and 3CCD (Charge Coupled Device) Video camera. Editing software: Adobe Premier and FCP(Final Cut Pro) Preparation of scripts for Ad films and Documentary films. Organizing events and conferences.[1]