SagaOfThePeople

Funding

In 2011, BuzzFeed ran more than 100 Campaigns, resulting in triple revenue from 2010^[1].

By February 2012, BuzzFeed raised $15.5 million the few months before through social-advertising campaigns^[1].

In October 2012, BuzzFeed started running ads for the Obama campaign^[2]. This led to a huge boost in their advertising content and revenue.

Community

In January 2017, BuzzFeed's user-generated community content accumulated 100 millions view^[3].

Awards and Recognition

In 2018, staff of BuzzFeed news was nominated and a finalist for a Pulitzer Prize in their international reporting category for their article that "proved that operatives with apparent ties to Vladimir Putin have engaged in a targeted killing campaign against his perceived enemies on British and American soil"^[4].

1.) https://adage.com/article/special-report-digital-alist-2012/ad-age-digital-a-list-buzzfeed/232925/

2.)http://www.niemanlab.org/2012/10/buzzfeed-adapts-its-branded-content-approach-to-political-advertising-and-obamas-in/

3.) https://cmxhub.com/how-community-created-content-generates-100m-page-views-a-buzzfeed-community-case-study/

4.) https://www.pulitzer.org/finalists/staff-buzzfeed-news