In 2010, the RAC Foundation commissioned MRC McLean Hazel to carry out research into the potential of moving towards a more integrated, retail-like system of transport where it is provided as a 'service' to its users.
The report, [[Achieving Complete Mobility | http://www.racfoundation.org/research/mobility/transport-services], provides a useful first step in understanding how such a system might benefit transport users as well as (local) government and business, and what form it might take.