At the 2007 Macworld Expo, environmentalists such as Greenpeace took an opposition against Macintosh, developed by Apple, Inc. Rick Hind, the legislative director of Greenpeace's toxics campaign, said, "(The company) is getting greener, but not green enough." Macintosh has introduced the Macbook Air which has less polyvinyl chlorides (PVCs) and brominated flame retardants (BFRs.) Hind commented further, "The Macbook Air has less toxic PVC plastic and less toxic BFRs, but it could have zero and that would make Apple an eco-leader." [1] According to the Apple website, they plan to eliminate all PVCs and BFRs by the end of 2008. [2] Climate Counts, a nonprofit organization dedicated to directing consumers toward the greenest companies, gave Macintosh an 11 points out of a possible 100 which places the company last among electronic corporations. Climate counts also labled Macintosh with a "stuck icon," and the environmental group added that Macintosh was, "a choice to avoid for the climate conscious consumer."[3] On the other hand, Macintosh CEO Steve Jobs, stated to the environmentalists, "get out of the computer business (and) go save some whales." [4]
- ^ Apple's 'Green' Notebook Doesn't Impress Environmentalists 16 Jan 2008 retrieved 14 May 2008
- ^ Apple's environmental page 2008 retrieved 14 May 2008
- ^ Environmental Group Hits Apple May 9, 2008 retrieved 14 May 2008
- ^ Apple's 'Green' Notebook Doesn't Impress Environmentalists 16 Jan 2008 retrieved 14 May 2008