Akotarek

Star-Advertiser Circulation number

Please stop changing the circulation number for the Honolulu Star-Advertiser. The numbers you are adding are unsourced and out of date. The numbers I have are more recent and come straight from the the newspaper. Eric Schucht (talk) 17:09, 9 May 2023 (UTC)

The Alliance for Audited Media (AAM) is the gold standard for audited publishing industry circulation volumes. The volumes are not out of date as the 2020 audit is the last annual audit conducted for the Honolulu Star-Advertiser (by AAM) and it can be found within AAM's Media Intelligence Center. To my knowledge, you are not affiliated with Oahu Publications, Inc. or the Honolulu Star-Advertiser, so I'm not sure why you are speaking for the company. Akotarek (talk) 17:18, 9 May 2023 (UTC)

You are correct, AAM is the gold standard. But it is my understanding AAM doesn't post it's reports online. Where are you getting your numbers? Can you provide a link? The number's I use are from the newspaper's 2022 rate card, link here. The numbers you're posting seem way too high to be anywhere close to accurate. The numbers you have would put it above The Washington Post and USA Today. Eric Schucht (talk) 20:19, 9 May 2023 (UTC)

Also, the 2022 figures from AAM, as reported by Press Gazette, puts the average print day circulation for the Star-Advertiser at 79,096, which more closely resembles the numbers listed in the rate card. So I'm sorry, your numbers appear to be out of date and you're lacking a proper citation to meet Wikipedia's standards. Eric Schucht (talk) 20:34, 9 May 2023 (UTC)

You have to be a member of AAM (which we are) to be able to access their Media Intelligence Center. The rate card volumes you are looking at are not inclusive of affiliated publications that fall under the AAM audited Star-Advertiser umbrella. I'm looking at the current list of the Top 25 daily newspaper volumes in the nation right now. The Washington Post is larger than us but the USA Today is not. The Alliance for Audited Media stamp on our volumes is a proper citation. You couldn't find a greater stamp of approval in our industry than AAM. Certainly more of one than an article from the Press Gazette (a publication that I have never even heard of.) Once again, to my knowledge, you are not affiliated with Oahu Publications, Inc. or the Honolulu Star-Advertiser, so I'm not sure why you feel the need to interject here. No one understands our volumes, reach, and penetration more than we do. Akotarek (talk) 20:45, 9 May 2023 (UTC)

When you say "affiliated publications," do you mean you're grouping together the circulation numbers of all Oahu newspapers including The Garden Island, Hawaii Tribune-Herald, West Hawaii Today? The numbers I pull from are sourced publicly from the web and linked back to, so anyone can see where I got them. There's no way for another user to fact check your numbers.

And I'm not sure why you haven't heard of Press Gazette, but it's a reputable source. It's based in the U.K. and has been around since 1965. I highly recommend it alongside other news industry blogs like Poynter and Nieman Journalism Lab.

As for my lack of affiliation with Oahu, Wikipedia isn't owned by that company. Anyone can edit any page, which I do at my own discretion. Check my contributions page and you'll see I edit newspaper pages of all kinds. Eric Schucht (talk) 21:15, 9 May 2023 (UTC)

January 2024

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