Kiahnicole

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Speedy deletion nomination of TweenTribune.com

A tag has been placed on TweenTribune.com, requesting that it be speedily deleted from Wikipedia. This has been done under section G11 of the criteria for speedy deletion, because the page seems to be unambiguous advertising which only promotes a company, product, group, service or person and would need to be fundamentally rewritten in order to become an encyclopedia article. Please read the guidelines on spam as well as Wikipedia:FAQ/Business for more information. You may also wish to consider using a Wizard to help you create articles - see the Article Wizard.

If you think that this notice was placed here in error, you may contest the deletion by adding {{hangon}} to the top of the page that has been nominated for deletion (just below the existing speedy deletion or "db" tag), coupled with adding a note on the talk page explaining your position, but be aware that once tagged for speedy deletion, if the page meets the criterion, it may be deleted without delay. Please do not remove the speedy deletion tag yourself, but don't hesitate to add information to the page that would render it more in conformance with Wikipedia's policies and guidelines. Lastly, please note that if the page does get deleted, you can contact one of these admins to request that they userfy the page or have a copy emailed to you. - Realkyhick (Talk to me) 06:59, 2 January 2010 (UTC)

You can simply erase all the text, and then I or someone else will mark it for speedy deletion because of author blanking. Then you can rewrite the article and submit it again. But bear in mind that the web site needs to meet Wikipedia standards for notability, and frankly, I'm not certain this one does. And the best-written article in the world won't help a subject that is not notable. When you do submit a rewrite, lay off the blurbs from other writers. That really makes it look like a promotional article. - Realkyhick (Talk to me) 07:57, 2 January 2010 (UTC)

Thanks. Will do. I appreciate your advice.

Reallyhick: Can you please look at the following draft and tell me if it's closer to meeting Wikipedia's standards? If so, I will clean it up, format it, add to it, and resubmit for approval. But I'd like to get your opinion first, if possible. Also, does a mention higher up of an L.A. Times story (I'd show you, but I can't link to it here) on TweenTribune help with the "notability" problem?

TweenTribune.com

TweenTribune is an online newspaper for kids, aged 8-15. It is updated daily with stories from the Associated Press that are compelling, relevant, interesting and useful to tweens, which they post comments upon. Teachers use the site to meet No Child Left Behind requirements for reading, writing and computers.

The site is intended to teach children to seek out news on a daily basis so they become well-informed adults and better participants in American democracy. It is also a proof-of-concept model for new ways to fund journalism online.

The site employs a series of previously untried methods for building audience and revenue. These strategies grew audience and revenue in a matter of weeks, but it remains too soon to tell whether these strategies are the "silver bullet" that media companies seek to funding journalism in the digital age.

BUSINESS MODEL: To achieve uses a series of strategies to reduce cost combined with a group of diversified revenue streams to form a previously untested business model for online news.

Low cost, mulitple revenue streams.

LOW-COST CONTENT MODEL - User-generated content (UGC) - in the form of comments posted by students. Unique content provided by users reduces the need to fund oringinal content. - Distributive editing (DE) - all comments are moderated, by the editing task is distributed across the user base of teachers who must approve their students' comments before they are published online. Distributed editing provides valuable editorial oversight at no cost. - Cloud computing provides on-demand scalability to meet user demand without the need to deploy costly dedicated servers that may sit idle during periods of low demand. - Open source code. Webservers use these open source code applications: LInux, PHP, MySQL; The content management system (CMS) is also open source code: Drupal.

REVENUE STREAMS - Display advertising is targeted demographically, based on the appeal of the content to a youth audience, and geographically, with specific local ads served up based on the IP address of the user. So the user's location determine which ads they see. - Sponsorships by national advertisers which are not targeted geographically - "Freemium" model, in which basic features are provided to teachers and students at no cost, with specific value-added features are provided at an additional, nominal cost. (Cite Chris Anderson's "Free- the future of radical price) - Subscription fees paid by local media companies to promote their brands and local content to the next generation of news consumers.

HISTORY ...to come

TECHNOLOGY The site is built on the Drupal open-source code content management system (CMS), with custom modules developed by EbizonNetinfo of Noida, India. The site his hosted by Rackspace in San Antonio, Texas. It employs a unique, hybrid hosting solution developed by Rackspace to provide the instant and automatic scalability via cloud-based file severs while preserving the security of the sites database with a dedicated server.

CITATIONS ...to come

Kiahnicole (talk) 06:50, 4 January 2010 (UTC)

The LA Times citation will help (why can you not link to it?), but if that's all you have, honestly that won't be enough. Here's how this looks right now: You have a new website that is targeted to teens, and you're hoping this will build into something bigger, so you're promoting it on Wikipedia 'cause it's free and lots of people read it, and WP ranks high on Google results. Unfortunately, this draft contains facts about the site's technology and business plan that only an insider would know, so it goes against conflict of interest guidelines. Unless you can provide some references to show that others recognize the notability of the site, this article simply won't cut it. It reads like a thinly-disguised press release, which is simply a form of advertising and promotion. The best-written article in the world won't make a non-notable subject notable. Sorry. - Realkyhick (Talk to me) 07:13, 4 January 2010 (UTC)

Reallyhick: Hi there. I was having trouble getting external links to post here. I'll try again at the bottom of this post.

You've been very gracious, and I really appreciate it. I definitely agree that my attempts so far have not fit your standards, but I'm not ready to give up just yet. ;) I'm a newspaper journalist by day, so frankly I'm happy to find out that there ARE standards! I also agree that not everything that is well-written is notable. We deal with that dilemma every day in the newspaper world.

You're right that TweenTribune is new and we're hoping it grows into something bigger. Who wouldn't? Plus, Wikipedia is an amazing tool that everyone uses. But if you Google search "tween," TweenTribune comes up fairly high on the first results page, so this really isn't about Google results. I wrote the first version WAY too PR-heavy, and I see that now.

With a new, objective approach in mind, I still believe this subject has unbiased merit for two key reasons. 1. It's a resource for teachers. The goal of the site is to help kids find value in educating themselves about their world. Not so different from the goal of an online encyclopedia, right? 2. The site and its founder Alan Jacobson are constantly referenced in online conversations about the current newspaper crisis in America, a very notable subject.

I'd like to submit one more objective, polished draft to you for consideration. But first, I'd greatly appreciate your thoughts on the following:

1. Now that school has started again, our page views have doubled in two weeks. We're on track to get a million page views this month. I realize that this, by itself, doesn't make the site notable. But doesn't it show that someone finds it notable?

2. You said other trustworthy people need to recognize the notability of the site. I have lots of articles from well-known publications (LA Times, Family Circle Magazine, Good Housekeeping, Editor & Publisher, etc.) and respected bloggers. Would you mind glancing over these links? I referenced them in the first draft I posted, but you probably didn't see them.

LA Times story: News website pins its hopes on tweens

Story in Family Circle magazine, December 2009 by Nina Elias, Family Circle

"...President Obama’s plans for health care – not a huge concern for most kids. But what Sasha and Malia are up to is a different story. TweenTribune.com is the online hotspot for all the news your tween can use, including the latest on the First Kids and their parents. Now you and your kids can discuss current events with – get this – enthusiasm..."

Goodhousekeeping: Web sites with news for tweens By Jen Singer of Goodhousekeeping.com

Editor & Publisher: Newspapers need to lose the pack mentality by Jennifer Saba of Editor & Publisher

TweenTribune goes to schools by Anastasia Goodstein of YPulse.com

Are Tweens The Solution to the Newspaper Crisis? by Brian Reich of WeMedia

Great Content Is Only Half the Battle by Jim Thompson

This is the way local media companies ought to be thinking by Gordon Borrell of Borrell Associates

Newspapers' final words by Alan Mutter of Newsosaur

Are Tweens The Solution to the Newspaper Crisis? by Brian Reich of WeMedia

OMG! A newspaper for tweens! by Brian Reich of WeMedia

News for tweens by Killerstartups.com

EXTRA! EXTRA! TweenTribune launches by YPulse.com

News for tweens, by tweens by zepy.com

Tween Tribune: News For Kids & News By Kids, by TweenTribune by Anna McKay, Tweendex

Kiahnicole (talk) 19:16, 5 January 2010 (UTC)

(Not sure why you removed these - maybe you were going to post them on my user page, but you can save the effort now that I found them.) I saw these links the first time around, though they were written in such a way as to appear like book-jacket critic's blurbs, which is not the right tone for Wikipedia. However, now that I've actually gone through some of them, here's some observations:

• It's now pretty obvious that this site meets notability standards. The references from the LA Times and Good Housekeeping are enough to clear the notability bar by themselves. Wish you could find an online link to the Family Circle article, but even if you can't, you can still use it as an unlinked reference. Just cite it in the proper style (see this page for how to do it).

• References to blogs are generally not considered reliable, though some big, well-known one that function much like news sites are usable. Since you have other reliable sources provided, that's not too much of an issue here.

• Now we need to come up with an article about the site and the project which doesn't go into too much detail about it, that reads in a way that sounds more like an investor's prospectus than an encyclopedia article. That's easy enough to do over time, and once you get started, you're likely to get help from other editors. That's how Wikipedia works, at least in theory.

I gotta say that the more I read about this project, the more intrigued I am — especially as someone working for an old-fashioned newspaper. This is where our industry is going, whether the old-timers realize it or not. - Realkyhick (Talk to me) 04:35, 6 January 2010 (UTC)

This is FANTASTIC news! Will be in touch soon with a revised draft. Thank you so much for being patient and open-minded! :)

Kiahnicole (talk) 06:04, 6 January 2010 (UTC)

Reallyhick: How do you feel about this rough draft? I've simplified it quite a bit, but I'm worried it might still be too much. Note: I have not included hyperlinks or citations yet, but I will. This is just a content check.

TweenTribune.com

TweenTribune is an online newspaper for kids, aged 8-15. It is updated daily with stories from the Associated Press that are chosen based on relevancy to pre-adolescents. tween can post comments to the stories which are moderated by their teachers, and teachers can use the site as a resource for meeting No Child Left Behind requirements for reading, writing and computer skills. The site first appeared on Nov 21, 2008.

TweenTribune.com has been featured in articles in the Los Angeles Times, Good Housekeeping and Family Circle magazine (December 2009).

A new financial model for journalism

It is a proof-of-concept model for new ways to fund journalism online. The site employs a series of previously untried methods for building audience and revenue. These strategies grew audience and revenue in a matter of weeks, but it remains too soon to tell whether these strategies are the "silver bullet" that media companies seek to funding journalism in the digital age.

Quoted on Dec. 15, 2009, James Rainey of the Los Angeles Times said founder Alan Jacobson's "ebullient innovation opens a door for an underserved audience and provides the kind of incremental revenue that, strand by strand, eventually just might rope journalism back to a financial mooring."

Business model

To achieve sustainability, the site uses a group of strategies to reduce cost, combined with a four diversified revenue streams to form a previously untested business model for online news.

Low cost

1. As of January 2010, all the sites content is provided by outside sources. Stories come from The Associated Press, while comments are generated by children, in the form of user-generated content (UGC). This is far more economical than producing original content.

2. Editing of comments is provided by teachers, so editing is distributed among users as a means of reducing cost rather than centralizing editing with a paid staff. This is an example of distributive editing (DE).

3. Primary source code is provided by Drupal, a free, open-source code content management system. The site also depends upon other open-source applications, such as Linux, Apache, PHP and MySQL.

4. All custom source code was written by Ebizon Netinfo of Noida, India, which was far more economical than developing the code in the U.S.

Revenue streams

1. Local and national advertising is targeted demographically, based on the appeal of the content to a youth audience, and geographically, with specific local ads served up based on the IP address of the user. The user's location determines which ads they see.

2. Sponsorships by national advertisers are targeted demographically, based on the appeal of the adjacent news content. Sponsorships can also be targeted topically, on such subjects as Animals, Technology, Fashion, etc.

3. License fees are paid by local media companies for permission to post their local content as a means of promoting their local brands and creating the next generation of news consumers. In addition, local media companies can sell advertising which is targeted geographically.

4."Freemium" model, in which basic features are provided to teachers and students at no cost, with specific value-added features are provided at an additional, nominal cost. (Cite Chris Anderson's "Free: The future of radical price)

History

Alan Jacobson, president of BrassTacksDesign, created TweenTribune as a way of helping his 10-year-old daughter, Sophie, find interesting stories on the Internet to meet a weekly homework assignment on current events.

The site showed little traffic in its first year of existence, but in October of 2009 pageviews began to jump dramatically after a new promotional campaign was launched that marketed the site directly to teachers - a strategy that hadn't been tried before. Based on traffic recorded in January 2010, the site now serves up more than 1 million pageviews per month.

Technology

The site is built on the Drupal open-source code content management system (CMS), with custom modules developed by EbizonNetinfo of Noida, India. The site his hosted by Rackspace in San Antonio, Texas. The site is very database-intensive and uses a non-standard web-server architecture to maximize computer resource and responsiveness to users. The site is hosted on the most robust technology offered by Rackspace.

Kiahnicole (talk) 02:35, 11 January 2010 (UTC)

January 2010

Welcome to Wikipedia. The recent edit you made to TweenTribune.com has been reverted, as it appears to have removed content from the page without explanation. Use the sandbox for testing; if you believe the edit was constructive, please ensure that you provide an informative edit summary. You may also wish to read the introduction to editing. Thank you. Shadowjams (talk) 08:01, 2 January 2010 (UTC)

TweenTribune

TweenTribune.com looks pretty decent to me. It seems notable and reads in a pretty straitforward way, without seeming to advertise. I cant see why someone would tag it for deletion now. Good work! Clovis Sangrail (talk) 07:30, 13 January 2010 (UTC)

Whew! That's great news. Thank you. :)

Kiahnicole (talk) 07:32, 13 January 2010 (UTC)

Clovis: Do you know how to modify the title of the entry? As in, the part people search? I meant to leave off the ".com" part. Everyblock.com's entry only says "Everyblock" at the top. I can't seem to edit that though. Kiahnicole (talk) 17:07, 13 January 2010 (UTC)