Reubarm

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Hello, Reubarm, and welcome to Wikipedia! Thank you for your contributions. I hope you like the place and decide to stay. Here are a few links to pages you might find helpful:

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Please remember to sign your messages on talk pages by typing four tildes (~~~~); this will automatically insert your username and the date. If you need help, check out Wikipedia:Questions, ask me on my talk page, or click here to ask for help here on your talk page and a volunteer will visit you here shortly. Again, welcome! JohnCD (talk) 22:33, 23 January 2015 (UTC)

Reply to your message on my talk page

Welcome, again; I am glad you have "discovered" Wikipedia, and I hope you will stay and contribute on other subjects.

The article was deleted as a result of a deletion discussion at WP:Articles for deletion/FairFX. As you can see there, there is no reason why a neutral, properly-referenced article should not be created. However, as you work or the company you have, from Wikipedia's point of view, a WP:Conflict of interest, and you should read that guideline and the Wikipedia:Plain and simple conflict of interest guide. You will see that you should not edit directly about your company, but make suggestions or submit a draft for uninvolved users to consider.

Make an article at Draft:FairFX. You can just click on that "redlink" to start.

First, read WP:Your first article for advice. When you write, be very careful to be neutral in both tone and content. This is always a problem for COI editors, and that is one of the reasons why COI editing is discouraged. Obviously, don't write stuff like: "By providing excellent service and quality care from highly trained and energetic associates, <name redacted> is committed to creating vibrant senior living communities... an outstanding track record of achieving extraordinary results..." (though the author of that told me it "was certainly NOT meant as advertising"). Even a neutrally-worded text which is a catalogue of the company's products and their characteristics can be seen as promotional, the company using Wikipedia to "tell the world" about itself. You are not addressing potential customers or investors, but general encyclopedia readers: think what they would like to know, rather than what the company wants to tell them. See User:JohnCD/Not a noticeboard, which I wrote because I have conversations like this so often. The really important thing is references to substantial independent comment about the company, not based on press releases, and some indication (based on external references) why this company is important or significant.

When you have done, send me a message. As the administrator who closed the deletion discussion, I will either accept the article, or more likely send it to WP:Deletion review for more opinions. Regards, JohnCD (talk) 22:33, 23 January 2015 (UTC)