WXNC

WXNC
Monroe, North Carolina;
Broadcast area	Charlotte metropolitan area
Frequency	1060 kHz
Branding	La Z 99.1 y 97.3 FM
Programming
Format	Regional Mexican
Ownership
Owner	Norsan Group; (Norsan Consulting and Management, Inc.);
Sister stations	WGSP, WGSP-FM, WNOW, WOLS
History
First air date	1947
Former call signs	WMAP (1947–1989); WKRE (1989–2004); WBTB (2004); WXNC (2004–Present)
Call sign meaning	North Carolina
Technical information
Licensing authority	FCC
Facility ID	57451
Class	D
Power	4,000 watts day; 2,400 watts critical hours
Translator(s)	97.3 W247CV (Monroe)
Repeater(s)	1030 WNOW (Mint Hill)
Links
Public license information	Public file; LMS;

WXNC (1060 AM) is a commercial radio station in Monroe, North Carolina, serving the Charlotte metropolitan area. It broadcasts a Regional Mexican radio format, branded as “La Z” It is owned by the Norsan Group. This station also simulcasts on WNOW 1030 AM

WXNC is a daytimer station. By day, WXNC is powered at 4,000 watts, using a non-directional antenna.^[2] But because AM 1060 is a clear channel frequency reserved for Class A KYW Philadelphia and XECPAE Mexico City, WXNC must sign off at night to avoid interference. During critical hours, it is powered at 2,400 watts. Programming is heard around the clock on FM translator W247CV at 97.3 MHz.

History

In July 1947, the station first signed on the air as WMAP. It was a 1,000-watt station in Monroe, North Carolina. WMAP added an FM sister station at 102.3.^[3] The FM station was later sold off, although today it is co-owned again and is WGSP-FM.

WXNC went dark in 1995. After a two-year absence, it came back as WKRE in March 1997.^[4] The studios were later moved to Charlotte. The signal was increased to 5,000 watts.

As a Charlotte-based station, WXNC had a talk radio format known as The Conversation Station. The announcement was made that WXNC would also be heard on WKMT at 1220 AM, also owned by Kevin and Kris Geddings.^[5]

Later, the Norsan Group, which already owned 1310 WGSP, bought WXNC, which soon changed to a Spanish language format and began its simulcast of the "La Tremenda" network with WGSP.^[6] At one time WGSP-FM (formerly WRML) at 102.3 FM simulcast this station.^[7]

References

^ "Facility Technical Data for WXNC". Licensing and Management System. Federal Communications Commission.
^ Radio-Locator.com/WXNC
^ Gene Stowe, "Monroe's WMAP Radio Picks Up S.C. Station", The Charlotte Observer, June 24, 1989.
^ Steve Lyttle, "New Radio Station Will Slip Into Old Spot on the Dial", The Charlotte Observer, March 21, 1997, p. 2U.
^ Mark Washburn, "New Station Offers a Different Sort of Talk - AM Format Focuses on Lifestyle Programming", The Charlotte Observer, January 14, 2005.
^ Mark Washburn, "WXNC to Return Old Format - Atlanta-Based Group's Purchase Would Solidify Spot in Latino Market", The Charlotte Observer, April 30, 2005.
^ Franco Ordoñez, "City's Top Spanish-Language Radio Station Leaping to FM - WGSP-AM Will Begin Simulcasting Today on WRML 102.3", The Charlotte Observer, March 1, 2006.