Weibo Awards (Chinese: 微博之夜) or commonly known as Weibo Night, is a comprehensive honor ceremony hosted by Sina in mainland China. It was founded in 2004. The honor ceremony is a comprehensive honor ceremony for the annual inventory and selection of hot people and hot events of the year. It was formerly known as Sina.com Top Ten News Selection of the Year, Sina Network China Annual Selection, and Sina Network Ceremony.[1]

Weibo Awards
Awarded forAnnual inventory and selection of hot people and hot events of the year
CountryChina
Presented bySina
First awarded2004
Television/radio coverage
NetworkSina

The important awards of Weibo Night are: Film of the Year, TV Series of the Year and Director of the Year. The honor results are determined by Sina Weibo's annual "Weibo Index" to determine the candidates for each honor, and then make the final evaluation based on the number of votes of the candidates' netizens and comprehensive expert opinions.[2]

History

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Since 2000, every December, Sina and Southern Weekly will host the "Southern Weekend-Sina Annual Person Selection";[3] since 2002, every January, Sina and Xinhuanet will held the "Annual Top 10 Domestic and International News Selection Activities”.[4] These two annual selection activities are also the embryonic form of Weibo Night.

In January 2004, Sina teamed up with Southern Weekly and Xinhuanet to hold the "Sina.com 2003 Top Ten News Selection Awards Gala (1st Weibo Night)".[5]

In December 2004, Southern Weekly began to independently hold the "Person of the Year Selection"; in the same month, Xinhuanet stopped holding the "Annual Top 10 Domestic and International News Selection Activities".

In January 2005, it officially changed its name to "Sina Network China Annual Selection Awards Gala", and Sina independently held "Sina 2004 Network China Annual Selection Awards Gala (2nd Weibo Night)".[6]

In January 2006, it officially changed its name to "Sina Network Festival" and held "Sina 2005 Network Festival (3rd Weibo Night)".[7]

In January 2007, Sina joined hands with a TV platform for the first time, and the Sina 2006 Network Ceremony (the 4th Weibo Night) was broadcast on Jiangxi Satellite TV.[8]

In January 2012, it officially changed its name to "Weibo Night" and held "2011 Weibo Night (9th Weibo Night)".[9] In the same year, Zhejiang Weibo Night [11] was added.

In January 2013, Hubei Weibo Night[10] and Anhui Weibo Night [13] were added.

In January 2017, Shaanxi Weibo Night[11] was added.

In December 2019, Hunan Weibo Night[12] was added.

Selection Rules

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There are 5 lists in Weibo Night, namely Annual Event, Annual Person, Annual Buzzword, Weibo King, and Weibo Queen. These include the hot events and figures that attracted the most attention from netizens on Weibo last year. According to the microblog topic popularity value corresponding to the event (or person) on the list and the personal microblog reading volume, the ranking is selected, classified and sorted into the list. The ranking is determined by netizens' voting.

The specific voting method of netizens is as follows:

Direct voting

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Users log in to Weibo via computer or Weibo mobile client, and click the voting buttons for annual event, annual person, annual buzzword, Weibo King, and Weibo Queen to participate in voting. Each user has 10 voting opportunities per day; participating in voting for 5 consecutive days, the daily voting opportunities will increase to 15 votes; participating in voting for 10 consecutive days, the daily voting opportunities will increase to 20 votes; the daily user's regular votes are used up, you can do tasks Continue canvassing.

Weibo King and Weibo Queen canvass votes

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Oasis app: Before 0:00 on January 1 of the year of the event, users log in to the Oasis app and click on the guardian of the corresponding artist on the event page to add 15 votes for the corresponding artist; each user can solicit votes for each artist once a day through the Oasis app. After 0:00 on January 1 of the holding year, the user logs in to the Oasis app, and clicks to protect the corresponding artist on the event page, and 50 votes can be added to the corresponding artist; each user can canvass for different artists once a day through the Oasis app.

Chaohua Community: Users can add 10 votes to the corresponding artist through 3 interactions with the corresponding artist. Each user can solicit votes for different artists once a day through the Chaohua community.

Sina News Client: Users can add 10 votes for the corresponding artist by commenting on the corresponding artist news 3 times on the Sina News client. Each user can solicit votes for different artists once a day through the Sina News client.

Fan group: Join any fan group of the corresponding artist, and speak once in any fan group, which can increase 10 votes for the corresponding artist. Each user can solicit votes for different artists once a day through the fan group.

One live broadcast: watch the live broadcast for 2 minutes on the Yi live view client, and you can add 10 votes to an artist every day. Each user can only solicit votes for 1 artist once a day.

Time-limited voting for Weibo King and Weibo Queen

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From 00:00 on January 11 to 20:00 on January 11 of the host year, you can get one voting opportunity every 5 minutes; the number of votes within 5 minutes is valid and will not be accumulated.

Soliciting votes on the character list

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From 00:00 on December 20 to 0:00 on January 1 of the year when the user logs in to the Oasis app, click on the support for the corresponding character on the event page to add 15 votes to the character; Canvass 1 time. After 0:00 on January 1 of the holding year, the user logs in to the Oasis app, clicks to support the corresponding character on the event page, and 50 votes can be added to the corresponding character; each user can solicit votes for different characters once a day through the Oasis app.

Note: The above are the selection rules for Weibo Night 2019.[13]

Ceremony

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Edition Date Hosts Venue City Refs
1st January 5, 2004 Yaning and Lu Jian Beijing Guoan Theater [14]
2nd January 12, 2005 Yuan Ming and Wu Dawei Beijing Century Theater [15]
3rd January 10, 2006 Xie Na and Wu Dawei [16]
4th January 17, 2007 Chen Chen and Sun Guoqing Beijing Chang'an Grand Theater [17]
5th January 17, 2008 Li Xiaofeng and Hu Yihu [18]
6th January 19, 2009 Hu Yihu and Zhu Dan Beijing's Mei Lanfang Grand Theater [19]
7th January 21, 2010 Liang Yongbin and Zhu Dan China National Swimming Center [20]
8th January 19, 2011 Liang Yongbin and Xie Na China World Trade Center [21]
9th January 4, 2012 Hua Shao and Li Ai [22]
10th January 14, 2013 [23]
11th January 15, 2014 Meng Fei and Zhu Dan [24]
12th January 15, 2015 Hua Shao and Li Ai [25]
13th January 7, 2016 National Convention Center [26]
14th January 16, 2017 China National Swimming Center [27]
15th January 18, 2018 Beijing Cadillac Center [28]
16th January 11, 2019
17th January 11, 2020 Nigmat Reheman and Li Ai Beijing National Aquatics Center [29]
18th January 28, 2021 Nigmat Reheman, Li Ai and Si Wenjia Shanghai Mercedes-Benz Cultural Center [30]

Movie of the Year & TV Series of the Year

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Year Edition Movie of the Year TV Series of the Year
2004 1st Cell Phone The Legend of the Condor Heroes
Xiaozhuang Mishi
Jade Goddess of Mercy
2005 2nd Demi-Gods and Semi-Devils
Chinese Style Divorce
2006 3rd The Promise Drawing Sword
Chinese Paladin
2007 4th Curse of the Golden Flower My Own Swordsman
Ansuan
2008 5th The Warlords Soldiers Sortie
Five Star Hotel
2009 6th Forever Enthralled
2010 7th The Founding of a Republic
2011 8th Aftershock Before Dawn
2012 9th Love Is Not Blind Men
2013 10th
2014 11th
2015 12th
2016 13th
2017 14th I Am Not Madame Bovary Ode to Joy
A Love For Separation
Soul Mate The Princess Weiyoung
Ice Fantasy
2018 15th Wolf Warrior 2 In the Name of the People
Youth
Twenty Two Day and Night
2019 16th Dying to Survive Story of Yanxi Palace
Operation Red Sea Ashes of Love
2020 17th My People, My Country The Longest Day In Chang'an
The Captain The Untamed
Better Days Go Go Squid!

Note: – means there was no winner that year

The Most Awarded

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Name Frequency Details
Woman with the Most Awards
Angelababy 8 times Fashion Person of the Year (2013)
Goddess of the Year (2014)
Goddess of the Year (2015)
Weibo Queen (2015)
Outstanding Public Welfare Person of the Year (2016)
Starlight Charity Influential Figure (2018)
Hot Search Artist of the Year (2018)
Weibo Goddess of the Year (2020)
Men with the Most Awards
Chen Kun 5 times The Most Influential Film Actor of the Year (2012)
Annual Public Welfare Contribution (2014)
Weibo King (2014)
The 16th session in 2019: Starlight Charity Influencer (2019)
Weibo Social Influencer (2019)
Guo Jingming Fashion Network Writer of the Year (2005)
Emerging Writer of the Year (2008)
Annual Breakthrough (2014)
Annual Attraction (2014)
Breakthrough of the Year (2015)
Director with the Most Awards
Feng Xiaogang 4 times Director of the Year (2005)
Director of the Year (2008)
Director of the Year (2012)
Director of the Year (2017)

References

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