Your Choice is the ninth Korean extended play (EP) and eleventh overall by South Korean boy band Seventeen. Released through Pledis Entertainment on June 18, 2021, the album comes eight months after its predecessor, Semicolon. Characterized by hip hop and R&B elements, the album consists of six tracks, including the lead single, "Ready to Love". As part of the group's "Power of 'Love'" project, the album depicts the nature of love, and experiments with various genres, including disco funk, rock, and retro R&B.

Your Choice
Digital cover
EP by
ReleasedJune 18, 2021 (2021-06-18)
Genre
Length20:18
Language
  • Korean
  • English
Label
Seventeen chronology
Semicolon
(2020)
Your Choice
(2021)
Attacca
(2021)
Singles from Your Choice
  1. "Ready to Love"
    Released: June 18, 2021

Seventeen promoted the album through performances on several South Korean and American music shows. Although the album received mixed reviews from critics, it achieved commercial success, selling over a million copies within its first four days of release. Your Choice topped the Gaon Album Chart and Billboard's World Albums Chart and debuted at number 15 on the Billboard 200. It charted nationally in 11 countries, reaching the top ten in Japan and Croatia.

Background

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We thought the message of love is what could really console people and resonate with them, especially in these tough times that we're having. [...] This time, we wanted to use this word, "love," and the concept of love: we thought it would really express our growth. We thought that would be a good keyword to show where we are and express how we have grown.

— Seungkwan on the album's message, Grammy[4]

The album is part of Seventeen's "Power of 'Love'" project, which aims to depict different aspects of love.[2] Your Choice is the first album included in the project, following the song "Bittersweet" by members Wonwoo and Mingyu, released in May 2021.[2][5] While "Bittersweet" explores the intersection of friendship and love, member S.Coups noted that the album's lead single, "Ready to Love", explores falling in love and confessing feelings.[6] Your Choice also reveals a more mature side to Seventeen, compared to their prior releases.[7]

The album was highly anticipated due to the success of Seventeen's three previous albums, each having sold over one million copies.[8] As their first album since Hybe's acquisition of their label, Pledis, in 2020, Your Choice involved Hybe producers Wonderkid and Bang Si-hyuk for the first time, further increasing the anticipation of the album's release.[8][9]

Release and promotion

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Seventeen performing "Ready to Love" on Jimmy Kimmel Live! in 2021

On May 18, an animated 90-second concept trailer for the "Power of 'Love'" project was released on Seventeen's YouTube channel, which confirmed the group's comeback and announced that Your Choice would be released on June 18.[10][11] On June 7, a concept trailer for the album was released,[12] followed by the album's track list on June 14.[13] A highlight medley featuring short audio snippets of each song of the album was unveiled on June 15.[14] Teasers for "Ready to Love" were released on June 16 and 17, showing short parts of the music video and choreography.[8][15]

Two hours prior to its release on June 18, Seventeen held a media conference in Seoul for the album.[8][16] The album release was accompanied by a music video for "Ready to Love" on the same day, which included pastel sets and a dreamy atmosphere.[3] The physical album was available in four versions, including one exclusive to Target.[17] The group performed "Ready to Love" on South Korean music shows, including Music Bank and Inkigayo,[18] and also appeared on American music shows, including ABC's Jimmy Kimmel Live! on June 23 and MTV's Fresh Out Live on June 25.[19][20] On June 27, a special "confession day" video for "Ready to Love" was released.[21] A performance video for "Anyone", featuring an auto racing theme, was released on July 24.[22]

Composition

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The album consists of six tracks with a predominantly comforting sound and depicts the nature of love.[2] Musically, the album experiments with a variety of genres, including disco funk, rock, and retro R&B.[3] The first song of the album, "Heaven's Cloud" is a "graceful" pop song, characterized by its "airy, almost carefree instrumentation".[23][24] The second song and lead single, "Ready to Love" is an R&B pop song, featuring synth bass and expressing a love confession.[2][25] "Anyone" is a darker song, featuring an electric guitar riff.[23]

The final three tracks of the album – "Gam3 Bo1", "Wave", and "Same Dream, Same Mind, Same Night" – are songs performed by sub-units of the group, each focusing on a specific style. "Gam3 Bo1", the Hiphop Unit's song, is described as an "unconventional hyper-pop" song and characterized by its "glitchy videogame-inspired" trap beats.[2][26] The song also includes references to the Internet, including NFTs and Zoom.[27] "Wave", the Performance Unit's song, is characterized by house beats and was dubbed as "the group's magnum opus" by NME.[23][24] The last song on the album "Same Dream, Same Mind, Same Night", the Vocal Unit's song, is a R&B ballad, featuring rich vocals.[24]

Critical reception

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Professional ratings
Review scores
SourceRating
AllMusic     [26]
IZM     [28]
NME     [23]

The album received mixed reviews from critics. Puah Ziwei from NME rated the album four out of five stars, writing "the group continue to showcase their flourishing creativity and musical experimentation, with the exception of a couple minor missteps".[23] Rating the album with 3.5 out of five stars, David Crone from AllMusic commented that the album "continues to develop the group's wide array of genre explorations".[26] IZM's Jeong Su-min compared the album to Seventeen's past releases before Hybe's acquisition of Pledis, writing that "Hybe's desire to create a presence in the US in a short period of time reduced Seventeen's liveliness".[28] "Ready to Love" ranked number 15 on Billboard's "25 Best K-Pop Songs of 2021", where the song was described as a "buzzing, electro-pop production that surges and grows throughout the track".[29]

Your Choice on year-end lists
Critic/Publication List Work Rank Ref.
Billboard The 25 Best K-Pop Songs of 2021 "Ready to Love" 15 [30]
MTV The Best K-pop B-sides of 2021 "Anyone" [31]
Teen Vogue The Best K-Pop Songs of 2021 "Gam3 Bo1" [27]

Commercial performance

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Your Choice sold 880,000 copies on its first day of release and surpassed one million sales within four days.[32][33] According to the Hanteo Chart, the album sold 1.36 million copies in the first week, marking the highest first-week sales in South Korea in 2021;[34] this also set a record for the band previously set by Heng:garæ.[1][35] Your Choice became Seventeen's fourth album to sell over a million copies.[36][22] The album also attracted international attention, selling 20,500 copies in the United States within its first six days, according to MRC Data.[17]

The day following its release, the album became the number-one album on the iTunes Top Albums Chart in 18 regions.[1] It also became the number-one album on the daily album category on the Oricon Chart.[36] Your Choice marks Seventeen's first entry on the US Billboard 200 at number 15 and their first number one on Billboard's Top Album Sales chart.[36][37] In South Korea, the album charted for six consecutive weeks on the Gaon Chart's album chart upon release, remaining at the number one spot for its first two weeks after release.[38] The album also charted on the monthly Gaon Album Chart for two months, topping the chart in June.[39]

Track listing

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Your Choice track listing
No.TitleLyricsMusicArrangementLength
1."Heaven's Cloud"
  • Woozi
  • Bumzu
  • Nmore (Prismfilter)
  • Bumzu
  • Nmore (Prismfilter)
3:52
2."Ready to Love"
  • Bumzu
  • "hitman" bang
  • Wonderkid
3:06
3."Anyone"
  • Woozi
  • Bumzu
  • S.Coups
  • Woozi
  • Bumzu
  • Bumzu
  • Ohway! (Prismfilter)
2:56
4."Gam3 Bo1" (Hiphop Unit)
  • Bumzu
  • Niera (Prismfilter)
  • Vernon
  • Bumzu
  • Niera (Prismfilter)
3:09
5."Wave" (Performance Unit)
  • Woozi
  • Bumzu
  • Anchor (Prismfilter)
  • Bumzu
  • Anchor (Prismfilter)
3:04
6."Same Dream, Same Mind, Same Night" (같은 꿈, 같은 맘, 같은 밤 - Vocal Unit)
  • Woozi
  • Bumzu
  • Woozi
  • Bumzu
  • Park Ki-tae (Prismfilter)
  • Park Ki-tae (Prismfilter)
  • Bumzu
4:07
Total length:20:18

Accolades

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Music program awards for Your Choice
Song Program Date Ref.
"Ready to Love" Music Bank June 25, 2021 [40]
July 2, 2021 [41]
Show Champion June 30, 2021 [42]
M Countdown July 1, 2021 [43]
Awards for Your Choice
Year Organization Award Nominated Work Result Ref.
2021 Mnet Asian Music Awards Best Dance Performance – Male Group "Ready to Love" Nominated [44]
MTV Video Music Awards Best K-Pop Video Nominated [45]
2022 Gaon Chart Music Awards Album of the Year – 3rd Quarter Your Choice Nominated [46]

Charts

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Sales and certifications

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Sales and certifications for Your Choice
Region Certification Certified units/sales
Japan (RIAJ)[63] Platinum 251,489[64]
South Korea (KMCA)[65] Million 1,648,770[66]
United States 20,500[17]

Release history

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Release formats for Your Choice
Region Date Format Label Ref.
South Korea June 18, 2021 [67]
CD (3 versions: One Side, Other Side, Beside) [68]
Various
  • Digital download
  • streaming
Pledis Entertainment [69]
CD (Other Side - Target exclusive) [70]

References

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  1. ^ a b c Yoon, So-yeon (June 25, 2021). "Seventeen's 'Your Choice' is biggest K-pop album of 2021". Korea JoongAng Daily. Retrieved June 29, 2021.
  2. ^ a b c d e f Delgado, Sara (June 21, 2021). "SEVENTEEN Paint a Picture of Love With "Your Choice" Mini Album". Teen Vogue. Retrieved June 29, 2021.
  3. ^ a b c Chakraborty, Riddhi (June 18, 2021). "Seventeen Get Ready to Risk Everything in 'Ready to Love'". Rolling Stone India. Retrieved August 7, 2023.
  4. ^ Raj, Tanu I. "K-Pop Group SEVENTEEN Talk New Album 'Your Choice,' Love And Growing Together". Grammy. Retrieved August 5, 2023.
  5. ^ Ziwei, Puah (May 28, 2021). "SEVENTEEN's Mingyu and Wonwoo enlist Lee Hi for new song 'Bittersweet'". NME. Retrieved August 31, 2023.
  6. ^ Fuentes, Tamara (June 21, 2021). "Exclusive: SEVENTEEN Wants You to Feel the Power of Love With Their New Mini-Album "Your Choice"". Seventeen. Retrieved August 6, 2023.
  7. ^ Yoon, So-yeon (June 18, 2021). "Seventeen to show mature side on new EP 'Your Choice'". Korea JoongAng Daily. Retrieved August 7, 2023.
  8. ^ a b c d Kwak, Hyeon-soo (June 16, 2021). "세븐틴 'Ready to love' 뮤비 티저...亞 최고 그룹 귀환" [Seventeen 'Ready to love' 's music video teaser... Asia's top group returns]. YTN Star (in Korean). Retrieved August 6, 2023.
  9. ^ Herman, Tamar (June 18, 2021). "K-pop group Seventeen drop new album 'Your Choice'". South China Morning Post. Retrieved August 10, 2023.
  10. ^ Kaufman, Gil (May 18, 2021). "Seventeen Announce Release Date For Mini Album, 'Your Choice'". Billboard. Retrieved August 7, 2023.
  11. ^ Lee, Duk-haeng (May 18, 2021). "세븐틴, 6월 18일 컴백 확정...2021 프로젝트 시작 [공식]" [Seventeen confirms comeback on June 18... 2021 Project Start [Official]]. Star News (in Korean). Retrieved August 7, 2023 – via Naver News.
  12. ^ Sang, Hyeon-ho (June 7, 2021). ""6월 18일 컴백" 세븐틴(SVT), 'Your Choice' 콘셉트 트레일러 영상 공개" [“Comeback on June 18” SEVENTEEN (SVT), ‘Your Choice’ concept trailer video released]. Top Star News (in Korean). Retrieved August 6, 2023.
  13. ^ Jeon, Ah-ram (June 14, 2021). "세븐틴, 방시혁 참여한 미니 8집 'Your Choice' 트랙리스트 공개" [Seventeen, Bang Si-hyuk's 8th mini album 'Your Choice' tracklist released]. Xports News (in Korean). Retrieved August 7, 2023.
  14. ^ Yoon, Sang-geun (June 15, 2021). "세븐틴 'Your Choice' 하이라이트 메들리..한층 성숙해진 면모" [Seventeen's 'Your Choice' highlight medley...a more mature side]. Star News (in Korean). Retrieved August 7, 2023.
  15. ^ Jeong, Hee-yeon (June 17, 2021). "세븐틴, 신곡 'Ready to love' MV 2차 티저 공개" [Seventeen unveils the 2nd teaser for the new song 'Ready to Love' MV]. Sports Donga (in Korean). Retrieved August 6, 2023.
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  17. ^ a b c Caulfield, Keith (July 2, 2021). "Seventeen's 'Your Choice' Arrives at No. 1 on Billboard's Top Album Sales Chart". Billboard. Retrieved August 5, 2023.
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  19. ^ Yim, Seung-hye (June 23, 2021). "Seventeen to appear on MTV and Kimmel this week". Korea JoongAng Daily. Retrieved August 5, 2023.
  20. ^ Zemler, Emily (June 24, 2021). "Watch Seventeen Perform 'Ready to Love' on 'Kimmel'". Rolling Stone. Retrieved August 5, 2023.
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  22. ^ a b Kang, Min-kyung (July 24, 2021). "카레이서 된 세븐틴, 'Anyone' 스페셜 영상 공개..완벽 퍼포먼스" [Seventeen, who became car racers, released a special video for 'Anyone'...perfect performance]. Star News (in Korean). Retrieved August 7, 2023 – via Naver.
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  41. ^ Kim, Mi-ri (July 2, 2021). '뮤직뱅크' 세븐틴 1위, 음방 4관왕 기록...2PM·NCT드림·이달의 소녀 등 컴백 [종합] ['Music Bank' Seventeen 1st place, record 4 music awards... 2PM, NCT Dream, Loona, comeback [Comprehensive]]. My Daily (in Korean). Archived from the original on July 2, 2021. Retrieved July 2, 2021 – via Naver.
  42. ^ Lee, Si-yeon (June 30, 2021). '쇼챔피언' 세븐틴 'Ready to love' 1위 "팬들에 감사"[★밤TView] ['Show Champion' Seventeen 'Ready to love' 1st place "Thanks to the fans"[★TView at night]. StarNews (in Korean). Archived from the original on June 30, 2021. Retrieved June 30, 2021 – via Naver.
  43. ^ Ahn, Yoon-ji (July 1, 2021). 세븐틴, '엠카' 컴백→1위 등극..'부상' 에스쿱스 언급 "승철아"[★밤TView] [Seventeen, 'M Countdown' comeback→1st place... 'Injured' S.Coups mentioned "Seungcheol-ah" [★Night TView]]. Star News (in Korean). Retrieved July 2, 2021 – via Naver.
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  62. ^ "2021 Album Chart". Gaon Music Chart. Retrieved August 11, 2023.
  63. ^ "Japanese certifications – SEVENTEEN – Your Choice" (in Japanese). Recording Industry Association of Japan. Select 2021年6月 on the drop-down menu
  64. ^ "オリコン週間 アルバムランキング – 2021年06月28日付" [Oricon Week Album Ranking – June 28, 2021] (in Japanese). Oricon. Archived from the original on June 23, 2021. Retrieved June 23, 2021.
  65. ^ "South Korean album certifications" (in Korean). Korea Music Content Association (KMCA). Retrieved August 12, 2021.
  66. ^ Cumulative sales of Your Choice:
  67. ^ "Seventeen 8th Mini Album 'Your Choice' - Seventeen". Melon (in Korean). Retrieved August 8, 2023.
  68. ^ "8th Mini Album 'Your Choice' (SET)". Weverse Shop. Retrieved August 8, 2023.
  69. ^ References for Your Choice release:
  70. ^ "Seventeen 8th Mini Album 'Your Choice' (Other Side version) (CD)". Target Corporation. Retrieved August 8, 2023.