Talk:List of badge-engineered vehicles

Latest comment: 1 year ago by User3204 in topic Does BMW really count as rebadge?

Ford Mustang/Mercury Capri

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Mercury Capri is NOT a Ford Mustang, but Mustang's "little brother" Ford Capri (sold in Europe). Ford Capri was originally designed as european equivalent of Ford Mustang, but as you can see from any photos, Ford Mustang and Ford/Mercury Capri is totally different car. In fact, it's also smaller, no matter how you compare and you have really to be blind if you confuse Mustang and Capri. 88.113.241.109 (talk) — Preceding undated comment added 19:26, 22 March 2014 (UTC)Reply

Toyota Matrix/Voltz and Pontiac Vibe

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I'm pretty sure the Vibe is made by Toyota, not the other way around. The way it is listed in the article implies that Pontiac (GM) makes it for Toyota. I believe it is made in Toyota's plants and is a hybrid of Toyota and GM parts and styling, with the major components being Toyota. I could be wrong, though. Chris01720 (talk) 00:15, 24 February 2008 (UTC)Reply

The Vibe is built at NUMMI (a GM/Toyota joint venture). The Matrix is built in Canada at a Toyota plant. Technically the Vibe is a rebadged Matrix though. --Sable232 (talk) 00:52, 9 May 2008 (UTC)Reply


Ahem; early 1970s Plymouth Duster / Dodge Demon72.47.13.75 (talk) 03:57, 19 July 2008 (UTC)Reply

2 Badge engineered vehicles missing

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Isuzu Rodeo rebadged as Honda Passport/Jazz and Opel/Vauxhall/Holden Frontera

And Opel Omega A & B as Vauxhall Omega and Cadillac Catera, as well as Vauxhall Carlton and Chevrolet Omega and Suprema —Preceding unsigned comment added by 76.188.154.155 (talk) 13:42, 8 March 2010 (UTC)Reply

Definition of "badge engineered" and scope of this list

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A working definition of "badge engineering" is the notion of a company changing the badge on one vehicle and trying to pass it off as another, rather than "engineering/manufacturing" a new product. There are many vehicles in this list which do not fall under this definition:

  • cars sold in different markets with slightly different names: for example the pairs Mazda Atenza/6, Axela/3, MPV/8, Premacy/5. This is not badge engineering. Another example is General Motors Europe marketing cars as "Vauxhall" in the UK and Opel elsewhere in Europe. They're all developed by GM Europe. AFAIK nobody pretends that a Vauxhall Astra is much different from an Opel Astra. The Saturn version of that car, on the other hand, was a captive import.
  • joint ventures: e.g. the Pontiac Vibe / Toyota Matrix. Yes it is a kind of rebadging since the vehicle is identical under the skin, however it was a JV by both companies, so one can't say that no real engineering or manufacturing went into it from either manufacturer.
  • production under licence, e.g. the Fiat Punto / Zastava 10, Peugeot 405 / Pars, etc.
  • transfer of a car to another design facility. E.g. the list states that the SEAT Exeo is a rebadged Audi A4, but in reality Volkswagen Group retired the A4 B7 type and moved the tooling to Spain where it took on a new life as the Exeo. Meanwhile, a new a separate platform was developed for the next-generation A4s. To qualify as badge engineering the two vehicles should be being produced simultaneously with the same tooling and presented as if they were manufactured separately.

General problems with this article:

  • it contains many pairs or groups of cars produced simultaneously by the same automobile company where one is not a rebadged version of the other. For example the Dodge Caravan / Plymouth Voyager twins. One is not a rebadged version of the other, but the way the list is set up implies that they are. Same goes for the Peugeot 806 / Citroën Evasion / Fiat Ulysse / Lancia Zeta and many others. Additionally, there are some cars that have no relation at all. The Nissan Maxima is a front wheel drive car and shares no platform with the rear wheel drive G35/37. It was, however, the twin of the M predecessor, the I30.
  • A lot of what is in "current models" is not current. In fact making the distinction is probably an exercise in futility, unless someone is going to step up and maintain this page properly.

I propose pruning this list down a little or at least trying to distinguish the cases mentioned above. Otherwise the term "badge engineered" is too general to be of any use.--Cornellier (talk) 05:55, 27 November 2012 (UTC)Reply

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Requested move 16 April 2022

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The following is a closed discussion of a requested move. Please do not modify it. Subsequent comments should be made in a new section on the talk page. Editors desiring to contest the closing decision should consider a move review after discussing it on the closer's talk page. No further edits should be made to this discussion.

The result of the move request was: no consensus to move the page to any particular title at this time, per the discussion below. Dekimasuよ! 12:29, 16 May 2022 (UTC)Reply


List of badge-engineered vehiclesList of rebadged vehicles – Consistency, I don't see why the main article uses one term and the list another. The article even states that "badge-engineered" is a misnomer. Lazz_R 15:29, 16 April 2022 (UTC) — Relisting. 🐶 EpicPupper (he/him | talk) 08:51, 25 April 2022 (UTC) — Relisting. 晚安 (トークページ) 15:48, 15 May 2022 (UTC)Reply

This is a contested technical request (permalink). EdJohnston (talk) 20:15, 16 April 2022 (UTC)Reply
This move could be controversial and ought to get a discussion. For example, if User:Lazz_R's thinking is correct, then some existing articles might need to be merged. EdJohnston (talk) 20:15, 16 April 2022 (UTC)Reply
Note: WikiProject Lists has been notified of this discussion. 🐶 EpicPupper (he/him | talk) 08:51, 25 April 2022 (UTC)Reply
Note: WikiProject Automobiles has been notified of this discussion. 🐶 EpicPupper (he/him | talk) 08:51, 25 April 2022 (UTC)Reply
  • Seems to me as a UK-based motoring enthusiast that this proposal is putting the cart before the horse. Badge-engineering is a very common term that has been in use since the 1950s and it's interesting to note that many of the sections in the current Rebadging page begin with "badge engineering is....". While I have no objection to the move, I would suggest that Rebadging may be the page that should be renamed.Mighty Antar (talk) 11:21, 25 April 2022 (UTC)Reply
The discussion above is closed. Please do not modify it. Subsequent comments should be made on the appropriate discussion page. No further edits should be made to this discussion.

Does BMW really count as rebadge?

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iX3 and X3 are both badged as BMW. How could it be rebadge? Rebadge doesn't mean a car with the same brand but a different model name. User3204 (talk) 23:17, 2 December 2022 (UTC)Reply